Growth of an industry.

Last weekend I went to an event that was held at the Fender Guitar Museum. For a guitar guy like myself it’s a pretty cool place. As well, every surf music band that was, is or has been played Fender guitars… from the Beach Boys to Dick Dale.

As I was taking in all that was there, reading the various stories and captions on so many of the photos in the exhibit I was struck by the thought that in the beginning Leo Fender really had no idea where his little company was going to take Him. That most likely there where people that belittled the notion that his amplifiers and guitars would amount to much. After all how far and how long could this crazy teenage music go?

At the same time I saw how the surf board industry had similarities. Who knew that making surfboards would ever amount to anything? As guys like Dale Velzy and Hap Jacobs, in their twenties, started surfboard businesses did they ever think that surfboards would grow to what we see now? Can you hear the words…? “Yeah, do you really think your little surfboard business is really going to last? Surfing is just a fad fuelled by this crazy music with electric guitars"…. Fenders no less!

As we stand back and look at the history it’s really amazing to think that Fender having started in such humble beginnings grew to a multi million dollar business. And similarly we can see how what was started in the late fifties on the beaches of California making surfboards has grown to an international industry. Leo Fender sold his company to CBS for a rather large sum of money. Similarly Channel Islands Surfboards was sold to Burton for no small amount I’m sure.

I certainly never thought that making surfboards could or would be sustainable over decades. Something that could put food on the table, something that would help provide the resources to raise a family. Something that would over time be looked at with some respect instead of “ Oh, it’s just a passing fad. “ Or, for that matter, be passed on to new generations.

My wife found the below drawing today. I’m not sure what age my son was when he drew it… maybe 6 or 7. But I am sure he never thought while drawing a picture of his dad surfing, wave curling behind and a flock of seagulls over head… note the M’s in the sky, some 25 years later he’d be pictured below (third from left) with his coworkers at FCD doing what his dad taught him, making surfboards.

D.R.